Made In America
Tour Graphics and Logos
Made in America Festival is an annual music festival held in Philadelphia and formerly simultaneously held in Los Angeles. Produced by Live Nation, the event features several stages that continuously host live music from a wide range of genres including hip hop, rock, pop, R&B, and EDM.
New Era held a VIP gifting lounge back stage where artists and talent were invited to bespoke a New Era Cap of their choice with assorted visors, closures, and patches.
Creative Direction: Mario Foresta, Eddie Capobianco, RocNation
Design: Mario Foresta, Ozzie Hebson
Limited Edition RocNation Paper Planes Snap
Having a great relationship with RocNation and Jay-Z, and also since he was one of the original founders of the Made In America Tour Festival, we teamed up with Paper Planes for this limited edition 9FIFTY Snapback. It sold out online in 2 minutes, and also sold through at the event itself.
Just a few of the patches we offered in our bespoke VIP gifting lounge. DIY is such and important of consumer culture in todays market, we capitalized on it with these patches.